Become a Certified Home Stager & Start Getting Paid to Transform Spaces
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- Claiming this months special 50% off offer...
- Starting our premium $498 course for just $247
- Feeling confident working with clients and real estate agents
- Creating stunning before-and-after transformations
- Building a profitable staging business, even from scratch
- Last Updated: 29th March 2026
- Discount auto-applied at checkout. Payment plans available.
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- 100% Online & Self-Paced
- Lifetime access
- Templates & Documents Included
- 90-Day Money-Back Guarantee
The Home Staging Course Trusted by Thousands...
Get the Home Staging Certification Clients and Realtors Trust
The Home Staging Institute is a leading provider of online home staging certification since 2007.
Transform your passion for home decoration into a fulfilling career with our premier online home staging certification program.
- Ten units of training with lifetime access
- Access all our home staging forms, templates & contracts
- Fully online course with no time limits
- Quick and easy online exam (99% pass rate)
- Certified Staging Expert™ certification
- Trusted training provider since 2007
For over 18 years, we have been the top provider of home staging certification, guiding thousands to achieve their dreams of becoming a successful home stager.
Join us today and take the first step towards a rewarding career in home staging!
Not What You Expected? Get a Full Refund. No Questions Asked.
If you’re not happy, we’re not happy, so all of our courses are covered by a rock-solid 90-day money back guarantee.
Guaranteed.
A Glimpse at What You’ll Receive...
Once you sign up you get instant access to your student dashboard where you can access all the material you need to kickstart your home staging career.
You’ll receive your digital certificate upon completion & to recognize your achievement.
Showcase your badge on your website and within marketing material to stand out from your competitors & win more business.
This month we are also offering full access to our home staging resource bundle with every course purchase. You’ll get…
- Business Plan Template
- Contract Template
- Checklist(s)
- Income Report
- Wholesale Vendor List
- Agent Contact Form
- Business Mileage Form
- Proposal Form
- ...and more
Here's Exactly What You'll Learn in Our Advanced Course
Unit One
The Basics of Home Staging
Learn what makes buyers tick and how to evaluate properties with a professional eye. This unit covers the psychology behind buyer decisions and teaches you to identify what needs to change in any home.
Topics Covered:
- Understanding buyer psychology and what makes people fall in love with a home
- The blank slate principle and why depersonalization matters
- How to develop your eye by analyzing listings and attending open houses
- Understanding your local market and pricing trends
Includes: Buyer decision framework, five senses staging approach with room-by-room application, decluttering principles checklist, and developing your eye exercises.
Unit Two
Knowing What Changes to Make
Master the specific techniques that transform ordinary spaces into buyer-ready homes. This unit provides actionable fixes organized by impact and cost, plus comprehensive room-by-room checklists.
Topics Covered:
- Quick fixes that have immediate impact on buyer perception
- Free and low-cost changes that transform any space
- The five-step staging workflow from decluttering to finishing touches
- Creating vignettes that trigger emotional responses
- Room-by-room checklists covering every area of the home
Includes: Staging workflow from start to finish, room-by-room checklists, color psychology guide with paint recommendations, and vignette creation techniques for every room type.
Unit Three
The Business of Home Staging
Set up your home staging business from scratch. This unit walks through every step from certification to your first client, including legal structures, insurance, and building your professional network.
Topics Covered:
- Setting up your business including registration, insurance, and legal structure
- Building your portfolio with before and after photos
- Creating your website and marketing materials
- Networking with real estate agents and getting your first clients
- Building a reliable contractor network
Includes: Business registration checklist, pricing framework with market research methods, contract templates for consulting and full-service staging, and a networking approach for connecting with agents.
Unit Four
Fees and Client Meetings
Learn how to price your services, run client consultations, and close deals. This unit covers the financial side of staging and teaches you to present yourself as a confident professional.
Topics Covered:
- How to price consultations, hands-on staging, and furniture rental
- Running the initial client meeting and walkthrough
- Presenting yourself with confidence and closing the deal
- Handling sensitive conversations about odors, clutter, and personal items
- Preparing professional staging reports
Includes: Pricing calculator framework, consultation walkthrough template, staging report format with examples, and follow-up sequences for agents and homeowners.
Unit Five
More Home Staging Tips & Tricks
Expand your toolkit with advanced staging techniques, copywriting skills, and solutions for challenging properties. This unit covers the nuanced situations that separate average stagers from great ones.
Topics Covered:
- Advanced staging techniques for challenging spaces
- Solving location problems like bad views, road noise, and poor light
- Writing marketing copy that attracts clients
- Questions to ask agents before viewing a listing
Includes: Problem property solutions guide, photography prep checklist, do’s and don’ts quick reference, and furniture arrangement principles with room layout diagrams.
Unit Six
Frequently Asked Questions
Get answers to the questions that new stagers ask most often. This unit covers professionalism standards, insurance details, pricing strategies, and how to handle common business scenarios.
Topics Covered:
- Insurance, bonding, and legal requirements explained
- Pricing strategies and when to collect payment
- Handling difficult clients and common objections
- Whether to own or rent staging furniture
Includes: Insurance requirements guide, furniture leasing profit calculator, payment collection framework, and scripts for handling agents who want to stage properties themselves.
Unit Seven – Exclusive to the Advanced Course
Home Staging Psychology
Understand the deeper psychology behind buyer decisions. This unit explores how emotion drives purchases and how to use that knowledge to stage homes that sell.
Topics Covered:
- Why buyers make decisions based on emotion, not logic
- How small details create "bad vibes" buyers can't articulate
- Removing stress signals and creating a vision of fulfilling life
- Handling negative features honestly without killing the sale
Includes: Emotional trigger checklist, stress signal identification guide, staging ROI calculator formatted for agent presentations, and the Pottery Barn technique walkthrough.
Unit Eight – Exclusive to the Advanced Course
Blogging and Content Marketing
Learn how to use content marketing to attract clients and establish yourself as an expert. This unit covers blogging strategy, SEO basics, and writing headlines that get clicks.
Topics Covered:
- How blogging attracts clients and positions you as an expert
- Writing headlines that make people want to click
- Setting up a blog and choosing topics that resonate
- The difference between SEO content and branding content
Includes: WordPress setup walkthrough, headline formula templates with fill-in-the-blank examples, content calendar template, and a blog topic generator with 50+ staging content ideas.
Unit Nine – Exclusive to the Advanced Course
Marketing Letters
Save time with ready-to-use email templates for every client scenario. This unit provides copy-paste communications that maintain professionalism while saving hours of writing time.
Topics Covered:
- Ready-to-use email templates for inquiries, cold outreach, and follow-ups
- Scripts for reaching out to homeowners and agents
- How to request testimonials effectively
- Setting expectations with new clients
Includes: 12+ copy-paste email templates for every scenario, cold outreach sequences for agents and homeowners, testimonial request scripts, and subject line formulas ranked by open rate.
Unit Ten – Exclusive to the Advanced Course
Marketing Tips and SEO
Master the digital marketing channels that bring in clients. This comprehensive unit covers everything from website optimization to email automation to search engine ranking strategies.
Topics Covered:
- Overview of digital marketing channels and which matter most
- Website optimization for search engines and conversions
- Building an email list with lead magnets
- SEO fundamentals and how to rank in local search
Includes: Marketing channel priority matrix, website audit checklist, Google Business Profile setup guide, and social media content workflow with weekly posting templates.
Plus Get Access to Our Resource Bundle
Nothing gives you a deeper understanding of home staging than getting access to a pack of resources used by actual home staging companies. We’ve spend over 100 hours creating these over the years, so getting your hands on them today is an absolute no-brainer.
Business Essentials
Home Staging Business Plan Template
This fill-in-the-blank business plan walks you through goal setting, target market definition, marketing strategies, financial projections, and competitive analysis. It gives you the structure to think through every part of your staging business before you spend a dollar, and it doubles as a document you can hand to a lender or business partner if you ever need outside funding.
Home Staging Contract
A professional contract template covering scope, responsibilities, timelines, and pricing. Protects both you and your client from the very first project.
Home Staging Quote and Invoice Template
Create accurate quotes for potential clients and professional invoices once the job is done. Both templates in one file, designed to keep your billing clear and consistent.
Home Staging Proposal Form
Win more jobs with a polished proposal that defines the project, highlights your staging expertise, and shows exactly what the client gets. Ready to personalize for each property.
Business Essentials
Home Staging Checklist (15-Step)
A high-level start-to-finish staging checklist covering depersonalization, spring cleaning, vignette props, and finishing touches. The 15 steps that apply to every single staging project.
Room-by-Room Staging Worksheet (11 pages)
Record detailed notes on every room in the property during your walkthrough. Covers condition, recommended changes, furniture notes, and priority level for each space.
Home Staging Report Template (19 pages)
Deliver professional staging recommendations to clients with this structured report template. Includes property assessment, room-by-room recommendations, priority ranking, and a polished layout that justifies your consultation fee.
…plus two more.
Marketing and Networking
Wholesale Vendor List
A curated list of wholesale vendors for furniture, accessories, textiles, and staging supplies. Sourcing at wholesale prices keeps your costs down and your margins healthy.
Agent Contact Data Form
Business Administration
Detailed Room-by-Room Checklist Template
The complete room-by-room staging guide covering specific techniques for every space in the house. More detailed than the 15-step checklist, this is the full reference you use on complex projects.
Home Staging Mileage Tracker
Log your business miles for tax deductions. Record date, destination, purpose, and miles driven. Saves time at tax season and ensures you claim every deductible mile.
Then You'll Take a Quick & Easy Online Exam
- 30 multi choice questions
- Short written answers analyzing online real estate listings
- Short written answers on home staging theory
- Submission of photos showcasing hands-on staging
- Two retries allowed
- No time limit
- 99% pass rate
You'll Also Get Unrestricted Access to Our Interactive Calculators & Tools
Project Quote Calculator
Generate accurate staging quotes for occupied and vacant homes. Select room types, adjust for your market, and present professional pricing to clients on the spot.
Consultation Fee Calculator
Calculate consultation fees based on experience, local market, property size, and time investment. Gives you a defensible number to quote with confidence.
Profitability Calculator
Enter your revenue, expenses, and job volume to see whether your staging business is profitable and where to adjust. Monthly projections included.
State-Aware Project Quote
Project quotes adjusted for cost-of-living across all 50 US states. Select your state and get pricing that reflects your local market.
Startup Cost Calculator
Estimate total startup costs for launching a staging business. Covers insurance, registration, website, marketing, initial inventory, and tools.
Earnings Calculator
Project your annual earnings based on your state, jobs per month, and service mix. State-adjusted to reflect real local rates.
ROI of Home Staging Calculator
Show homeowners and agents the financial return on staging. Enter property value and staging cost to see projected sale price increase and net ROI.
Business Name Generator
Generate professional staging business name ideas based on your location and style. Check domain availability and get naming tips.
Course Summary
Who it’s aimed at
People who would like to offer their home staging services professionally and want immediate access to the Institute’s full range of information products
Typical student
Career-minded person who wants all their bases covered.
Length of course
Like the Professional course, the Advanced Course takes 20 hours to complete, but there is a further 20 hours worth of reading the various additional products.
Cost
Normally a $498 One-off payment. Available for you today at $247
Join 6,000+ Students Who Have Turned Their Eye for Design into a Home Staging Career
Real stories. Real results. These students chose the Home Staging Institute to build their skills, boost their confidence, and launch their staging future – at their own pace, from anywhere.
really glad I chose to get certified through you
.
I'm so grateful to have been guided to the Home Staging Institute
.
I have been super successful and put each and everything I learned in the course content to use
. Thank you!
so very happy I chose yours
. There is a sincere quality with yours in truly desiring a person to succeed. I'm enjoying every minute of it! I will recommend your course to friends
. Thanks again for the great course.
I am so excited
, you have no idea! Thank you so much for this course, it is great.
* These are real testimonials from recent Home Staging Institute customers. Where a profile photo wasn’t supplied with the testimonial, we have opted to use a placeholder.
How Our Certification Course Works
Enroll & Get Instant Access
- Sign up anytime - start immediately
- Choose one-time or monthly payment
- Lifetime access, no deadlines
Learn & Build Your Portfolio
- Complete short lessons and complete quizzes
- Apply what you learn with real-world assignments
- Get support from our expert team
Certify & Launch Your Career
- Take the exam when you're ready
- Earn your Certified Staging Expert™ diploma
- Use it to win clients and stand out online
Let's Get You Instant Access, Risk Free.
